1893 Agenda-Buvard, Plan de Paris des Magasins du Bon Marche, Maison Aristide Boucicaut, Paris. Imp. Chaix. 20, Rue Bergere. Paris

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1893 Plan de Paris, Bon Marche

1893 Agenda-Buvard, Plan de Paris des Magasins du Bon Marche, Maison Aristide Boucicaut, Paris. Imp. Chaix. 20, Rue Bergere. Paris

19th-century Paris was a bustling place where everything was changing and everything was being invented afresh. The earliest Paris department store to open, Le Bon Marché, was part of this shake-up of traditions. Aristide Boucicaut was a milliners’ son who’d gone to Paris to be a fabric merchant, and quickly realised that there was a market for a new kind of establishment that offered buyers more choice. In 1852 he and his wife Marguerite transformed a simple little shop into an unprecedented Parisian “grand magasin” or department store, with a wide selection of goods where shoppers could walk around and browse undisturbed. Le Bon Marché was born.